E-Liquids Explained: Everything You Need to Know

E-liquid explained infographic — PG VG ratios, nicotine types, flavourings, and storage tips from VAPESALES

Everything to Know About E-Liquids

A complete VAPESALES guide to PG/VG ratios, nicotine types, flavourings, storage tips, and choosing the right vape juice for your device.

Reviewed by VAPESALES · Published 2025

What Is E-Liquid?

E-liquid is the liquid your vape heats into vapour. It controls flavour strength, smoothness, throat hit, and cloud size — making it one of the most important parts of your setup.

Shop Nic Salts →

Nicotine Salts

Explore Kits →

Vape Kits

Find Your Strength →

Nicotine Strength Guide

What’s Inside E-Liquid?

Propylene Glycol (PG)

Thin, flavour-focused, sharper throat hit. Ideal for pod kits.

Vegetable Glycerine (VG)

Thick, smooth, big clouds. Best for sub-ohm kits.

Flavourings

Fruit, dessert, menthol, drinks — quality matters.

Nicotine (Optional)

Choose strength carefully for comfort and satisfaction.

Understanding PG/VG Ratios

Ratio Feel Best For
50/50 Balanced hit & flavour MTL pod kits
70/30 VG Smooth, large clouds Sub-ohm kits

Pairing E-Liquids With Devices

How to Store E-Liquids

  • Store cool and dark
  • Seal bottles tightly
  • Keep upright
  • Use within months once opened

Full guide: Store Your E-Liquids Safely

FAQs — E-Liquids Explained

Are e-liquids safe?

UK-compliant e-liquids follow strict TPD regulations when purchased from trusted retailers.

What nicotine strength should I use?

Pods: 10–20mg nic salts · Sub-ohm: 0–3mg shortfills.

Do e-liquids expire?

Unopened bottles last 1–2 years. Use opened bottles within months.

Why does my vape taste burnt?

Usually a dry coil — prime it properly and stay within wattage limits.

Final Thoughts

Choosing the right e-liquid dramatically improves flavour, smoothness, and satisfaction. Match your liquid to your device and enjoy a better vape.

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