How to Choose the Right E-Liquid Nicotine Strength

 

 
 

How to Choose the Right E-Liquid Nicotine Strength

 

    Understanding nicotine strength is one of the biggest factors in making vaping satisfying, smooth, and effective—especially when switching from smoking.  

Nicotine Types: Nic Salts vs Freebase

   
   

Nicotine Salts (Nic Salts)

   

      Nic salts provide smooth inhales and fast nicotine absorption.         They closely mimic the feel of smoking, making them ideal for new switchers.    

   
  •      
  • ✔ Smooth throat hit, even at 10–20mg
  •      
  • ✔ Quick satisfaction
  •      
  • ✔ Perfect for pod kits & MTL vaping
  •    
   

      Shop Nic Salts:         All Nic Salts    

 
   
   

Freebase Nicotine

   

      Classic, sharper nicotine with a stronger throat hit.         Great for users who prefer the traditional “kick”.    

   
  •      
  • ✔ More noticeable throat hit
  •      
  • ✔ Works well at 3–12mg
  •      
  • ✔ Suitable for pods, pen kits & starter kits
  •    
   

      See Starter Kits:         Vape Kits    

 

E-Liquid Formats & The Right Devices

                               
Format Nicotine Range Best Device Type Shop
Nic Salt (10ml) 5–20mg Pod Kits (MTL)     Browse  
Freebase (10ml) 3–18mg Starter Pods & Vape Pens     View  
Shortfills (50ml / 100ml) 0–3mg (with nic shots) Sub-Ohm DTL Kits     Shop Shortfills  

Recommended Strengths by Vaper Type

Quick “What Should I Choose?” Guide

  1.  
  2. Using a pod kit? → Choose nic salts
  3.  
  4. Prefer stronger throat hit? → Choose freebase nicotine
  5.  
  6. Using a sub-ohm kit? → Choose shortfills (0–3mg)
  7.  
  8. Just quit smoking? → Try 20mg nic salts

Still unsure? Explore:   Vape Kit Buying Guide

 

FAQs — Nicotine Strength & Devices

 
    What strength should beginners choose?    

Most new switchers start with 10–20mg nic salts depending on craving levels.

 
 
    Which gives a stronger throat hit?    

Freebase nicotine (6–12mg) provides a sharper, more noticeable kick.

 
 
    What strength is best for sub-ohm vaping?    

0–3mg shortfills with high VG work best for large clouds and smoother hits.

 
 
    Is 20mg the legal maximum in the UK?    

Yes — TPD regulations limit nicotine e-liquid to 20mg/ml in 10ml bottles.

 
 
    How do I stop getting dry hits?    

Prime your coil and let it soak for 5–10 minutes before vaping.          Learn more: How to Prime Coils

 

Final Thoughts

  Choosing the right nicotine strength is essential for a satisfying and comfortable vape.   Once you match your device with the right strength and e-liquid type, cravings become easier to manage and the whole experience improves.

  Explore our full range of     nic salts,     10ml e-liquids,     and shortfills     to find your ideal match.